Work

Crolla has worked with HÔP’s founder Paul Hopper from concept stage through to the launch of this very successful food offer. With four city-based outlets open, the brand is set to keep growing. A truly immersive project Crolla’s remit included naming, graphic and environmental brand development, tone of voice and art direction as well as packaging, signage, illustration, menu, uniform, web and marketing design and a comprehensive set of Visual Identity Guidelines.